Fastest rising search terms from South Africans on Google

With the help of Google Insights for Research we are publishing the top 10 searched for phrases (minus the sexy stuff of course) by South Africans on Google over the previous seven days. A look at the fastest rising searches show the weather was top of mind for most South Africans as snow and heavy rain blanketed the country. The Olympics featured with searches for Caster Semenya and Usain Bolt making a bolt for it.

Fast Rising searches

1. snow in johannesburg Breakout 2. curiosity +1,500% 3. caster semenya +550% 4. weather 24 +300% 5. usain bolt +250% 6. sa weather +160% 7. weather +130% 8. psl +120% 9. news 24 +60% 10. cape town weather +50%

Note: Curiosity – name of Mars rover
Top 25 search terms

1.facebook

2. google

3. you

4. youtube

5. facebook login

6.weather

7. gumtree

8. games

9. olympics

10. gmail

11. news

12. game

13. yahoo

14. absa

15. fnb

16. love

17. olympics 2012

18. standard bank

19. news24

20. sars

21. whatsapp

22. maps

23. mxit

24. cars

25.samsung

Source: Google Insights for Search
* The Insights for Search map is intended for general analysis of volume patterns.
* When you see Breakout listed instead of an actual percentage, it means that the search term has experienced a change in growth greater than 5000%.